2026fall_Market Survey and data analysis_Department of Business and Management 4 A
Course Period：Now ~ Any Time
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Course Intro
Course Plan
教學目標：使學生學習到以科學研究方法調查消費者之需求、態度與行為
Textbooks
黃俊英著，2009，行銷研究概論，五版，台北：華泰
Teacher / 李文玄
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